BSc (Hons) Marketing Extended Degree

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BSc (Hons) Marketing Extended Degree

Course Details

Overview

The extended degree programmes include a foundation year, which provides students with a sound introduction to key elements needed for studying business at degree level. Our extended degree programmes give you a thorough and supportive academic preparation for study. The foundation year is carefully designed to build confidence in your abilities, develop essential academic and study skills, and provide the subject specific knowledge essential for success. This course will give you an excellent grounding for a career in contemporary marketing. The course explores a wide range of topics including the rise of global brands, interactive marketing and how technology is shaping marketing practices.

Entry Requirements

  • Level 3 UK/EU/ International Baccalaureate/High school or ‘A’ Level, grades A* – E
  • UK / EU passport or ID
  • Personal Statement (300 words about selected course and describes candidate interest chosen programme), Updated CV with no last 5 years gap in studies and work
  • Other supporting documents e.g Bank Details, NI, proof of UK/EU Residency etc
  • MODULES ON THIS COURSE INCLUDE:

    Year 0

  • English Academic Skills 1
  • Business Essentials Introduction
  • Mathematical Functional Skills Essentials
  • English Academic Skills 2
  • Business Essentials Advanced
  • Extended Project
  • Year 1

  • Extended Academic Induction
  • Business Readiness
  • Business Organisations and Environments in a Global Context
  • Introduction to Finance and Accounting for Managers
  • Understanding Self and Others
  • Introduction to Management
  • Analysing Information and Data for Problem Solving
  • Principles of Marketing and Communications in a Digital World
  • Year 2

  • Business Readiness
  • Managing People and Careers
  • Operations, Logistics and Supply Chain Management
  • Processes of Project Management
  • Consumer Behavior
  • Digital Marketing
  • Services Marketing
  • Year 3

  • Business Readiness
  • Business Ethics and Responsible Management
  • Business and Management Dissertation (Part 1)
  • Applied Corporate Strategy
  • Business and Management Dissertation (Part 2) [in Marketing]
  • Branding
  • Global Marketing
  • Translate »