Last updated: 22 Jul, 2025
Markcon Ltd (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website www.markcon.org or use our services.
1. Who We Are
Markcon Ltd is a company registered in the United Kingdom, providing consultancy and training services. Our registered address is 125 Aviation House, Kingsway, Holborn, WC2B 6NH, London, United Kingdom.
2. Information We Collect
We collect personal data to provide our services efficiently and securely. This may include:
Personal Information: Name, email address, job title, place of work, and business address.
Payment Information: When you make a purchase, we collect information through our payment processor, Stripe, which includes your name, card number, CVC, and expiry date.
Website Usage Data: We collect information using Google Analytics 4 (GA4), Google Tag Manager (GTM), and cookies, including IP addresses, browser types, and user behaviour on our site.
3. How We Collect Data
Forms and Submissions: Personal data is collected via Forms or directly when users submit enquiries or request information. Data collected includes your name and email.
Email Marketing: When you subscribe to our newsletter or updates, your name and email are stored in Mailchimp.
Memberships and Subscriptions: We collect data such as name, email, and billing information (business address) during sign-up.
Webinars and Workshops: We collect data such as name, email, billing information, job title, and work address during product purchases.
Invoicing: For invoicing via PayPal, we collect name, email, business, and business address.
4. How We Use Your Information
We use the personal data we collect to:
5. Legal Basis for Processing
We process your personal data based on the following legal grounds:
Consent: For email marketing and newsletter subscriptions.
Contractual Necessity: For processing payments, and course completion data.
Legitimate Interest: For improving our website, analysing user behaviour, and managing lead generation.
6. Automated Profiling
Automated profiling refers to any automated processing of personal data to evaluate certain personal aspects, such as analysing user behaviour for targeted marketing or advertising. In our case, we do not use any automated profiling techniques. Any data collected via tools like GA4 and GTM is anonymised and used for analytical purposes only.
7. Third-Party Service Providers
We may share your data with third-party service providers to assist in operating our website and services:
Payment Processor: PayPal for handling payment transactions.
Email Marketing: Mailchimp for sending newsletters and updates.
Webinars and Workshops: We occasionally use third-party trainers to deliver webinars and workshops, and their access to your data is limited to what is necessary for those sessions.
Lead generation: Social Media for lead generation and marketing campaigns.
8. Data Retention
We retain personal data for as long as necessary to provide our services or as required by law. Specifically:
User Data: Retained until users request deletion or opt-out.
Course and Event Data: Retained to verify course completion and attendance at webinars/workshops.
Billing Data: Retained for a minimum of 6 years in compliance with tax and accounting obligations. After this period, users may request deletion.
9. Your Rights
You have the right to:
Access: Request access to your personal data.
Correction: Update or correct any inaccuracies in your personal data via your member login.
Deletion: Request that we delete your personal data, subject to legal obligations (e.g., retention for tax purposes). Requests can be made by emailing info@markcon.org.
10. Data Security
We take data security seriously. We use secure servers, firewalls, and other security measures to protect your personal information. Access to your data is restricted to authorised personnel who have secure login credentials, and all access is tracked to ensure accountability.
11. Data Breach Notification
In the unlikely event of a data breach, we will promptly notify affected users and relevant regulatory authorities, in compliance with UK GDPR requirements. We will provide details on the nature of the breach, what data has been affected, and any actions users should take.
12. International Data Transfers
We do not transfer personal data outside of the United Kingdom or European Union. All personal data is stored securely within these regions.
13. Cookies and Tracking Technologies
We use cookies to enhance your experience on our website. These cookies help us analyse site traffic and user activity through GA4 and GTM. You can adjust your browser settings to refuse cookies, though this may impact your ability to use certain features of our website.
14. Children’s Data
Our services are not directed at individuals under the age of 18. We do not knowingly collect or process personal data from children. If we become aware that a child has provided us with personal information, we will take steps to delete such data in compliance with applicable laws.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices. When we make significant changes, we will notify you via email or a notice on our website.
16. Governing Law
This Privacy Policy and the use of our Website are governed by and interpreted in accordance with the laws of England and Wales. You agree to submit to the non-exclusive jurisdiction of the courts of England and Wales.
17. Contact Us
If you have any questions about this Privacy Policy or your personal data, please contact us at info@markcon.org